” Sweet but Psycho ” is by Ava Max ( Amanda Ava Koci ), the American singer-songwriter. The singer was born to Albanian immigrants on the 16th of February 1993 in Wisconsin, a state in the north-central United States of America. She moved to Los Angeles when she was seventeen to pursue a music career.
The single was released on the 17th of August 2018 under the record label Atlantic Records. ” Sweet but Psycho ” was written by Amanda Koci, Andreas Andersen Haukeland, Henry Walter, Madison Love and William Lobban-Bean.
Production for the single was by Canadian record producer and songwriter Henry Russell Walter, better known as Cirkut. He has worked with many artists, co-producing and co-writing for the likes of Rihanna, The Weeknd, Britney Spears, Jessie J, Kesha, Shakira and Nicki Minaj.
Lyrically ” Sweet but Psycho ” is about the different sides to someone’s personality. In an interview with music site idolator.com, Ava Max explained her inspiration saying ” I think for me personally, I have a lot of sides to me. I think everybody has a lot of sides to them and it’s basically about a girl who’s not afraid to show all of her sides and her dualities, and about a guy loving all those sides. ” Adding that the protagonist is ” a girl who’s misunderstood in the relationship, and she’s basically being told she’s psycho and she’s out of her mind when she’s feeling it, but really she’s an outspoken girl, and she’s speaking her mind. And that’s how I am in real life. ”
The accompanying music video was directed by Shomi Patwary, the Bengali-American filmmaker. He has worked on videos for a variety of artists including Beyoncé, Major Lazer, Tyga, Jaden Smith and Lupe Fiasco, whose video for ” I’m Beamin ” won critical acclaim.
To date, the video for ” Sweet but Psycho ” has received fifty-two million views on YouTube.
The single has become a success Ava Max with radio playlisting and over one hundred million streams worldwide.
” Sweet but Psycho ” has charted in every country where it was released. In the United States, the single has reached number eighty-three on the Billboard Hot 100 and has, at the time of writing, spent two weeks on the chart there.
Other Billboard Chart positions are ten on the Dance Club Songs and twenty-nine on the Mainstream Top 40 charts.
In the United Kingdom, ” Sweet but Psycho ” entered the UK Singles Chart on the 1st of November 2018 at number seventy-seven. From there it climbed to reach number two in December.
The song was denied the coveted UK Christmas Number One by LadBaby’s novelty single ” We Built This City “.
Ava Max toppled LadBaby and took the top spot to end 2018 as the UK’s Number One. To date, the single has spent five weeks in the Top Ten and ten weeks in the Top 100.
The single has also topped the charts in Austria, Belgium ( Flanders ), Denmark, Estonia, Finland, Germany, Ireland, Norway, Sweden, Switzerland and Scotland.
( Chart positions are approx, the song may move up or down on the chart )
BillBoard Hot 100 Highest Chart Position: 83
UK Highest Chart Position: 1
Official Website: Avamax.com
FaceBook Page: Facebook.com/avamaxofficial
Wikipedia Page: Wikipedia.org/AvaMaxFemale Artists ava maxsweet but psychosweet but psycho ava max